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About Us

Calculating vehicle collision risk on the road network at any given point in space and time.

RedOptima’s mission is to reduce the risk of road collisions by steering the influence of road conditions.  

Our ground-breaking technology

RedOptima harnesses Machine Learning and Big Data technologies to provide industry leading risk profiling of road assets.


Our unparalleled  SaaS technology is designed for both the public and private sector. We work with Road and Traffic Authorities (RTAs) which includes local government, road safety partnerships, and combined authorities. 

Our analytics are also being utilised by (re)insurers for improved risk profiling as well as by OEMs.

Vastly improved collision risk insights mean fewer injuries and deaths on roads and lower average insurance premiums for drivers.
The RedOptima revolution.
Our unique operational structure. 

London Born

Headquartered in London, UK, RedOptima has gathered an outstanding group of Software Engineers, Data Scientists, and Physicists to develop a market leading road infrastructure data analytics and physical modelling platform. Our team also has decades worth of value delivery and Directorship experience with emerging technologies and cutting edge products across telematics, (re)insurance, fleet, mobility,and  transport consulting across both public and private sectors. We are a close-knit team endeavouring to solve some of the industry’s most intractable research and engineering challenges.


To the Moon

BlueOptima is currently in hypergrowth with headcount and top line revenue more than doubling year-on-year in recent years. What is more remarkable is that this growth is cash flow positive and profitable (i.e. not achieved by spending external growth capital such as VC funds). The technologies, techniques, and approaches to analysing vast quantities of objective data quantifying human behaviour employed in BlueOptima has inspired the technology behind RedOptima.

Global Experience

RedOptima is a spin-out of BlueOptima which is a successful high growth technology business with offices in London and Phoenix among other cities, that provides analytics and benchmarks on the performance of software engineers. A decade of Research & Development has culminated in BlueOptima's highly sophisticated ability to quantify, benchmark, and analyse Coding Effort based on source code change. 

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